Launching a cleaning-services booking platform

Leading the design and build of the Cleafun platform: website, online booking and a service-management back office.

Problem
Give customers simple booking and the team a job-management tool, on a young company’s budget.
Role
Project lead (freelance)
Period
Nov. 2022 – May 2025
Sector
Consumer and business services
Result
30 months of continuous support

Fig. 1Cleafun

The journey of a booking, before and after the platform

  1. CustomerCalls or sends a message
  2. Cleafun teamWrites the request downFriction point: No central record
  3. Cleafun teamCalls back to confirmFriction point: Back-and-forth
  4. Cleafun teamCarries out the job
  5. Cleafun teamInvoicesFriction point: Tracked by hand
Qualitative view of the customer and team journey.

01Context

Cleafun offers cleaning services in Douala. Orders came in by phone and messaging apps, with no central tracking of jobs.

02Challenge

Give customers simple booking and the team a job-management tool, on a young company’s budget.

03Approach

  1. Map the customer journey

    From first contact to invoicing: find the friction and the leaks.

  2. Design the interfaces

    Mock-ups validated with the team and tested with customers.

  3. Ship iteratively

    Website first, then booking, then back office.

04Deliverables

  • Website
  • Online booking module
  • Service-management back office

Tools

  • TypeScript
  • React
  • HTML5
  • UX

05Results and measurement

ValueIndicatorScope and method
30months of continuous supportNovember 2022 to May 2025, as project lead.